FunnelKit vs CartFlows: Which Funnel Builder Is Best for You?
- Simon Zaku
- Dec 24, 2024
- 4 min read

Hello, IBI Founders! Simon Zaku here, founder of IBI Foundry.
Today, we’ll explore two of the most popular funnel-building tools for WordPress: FunnelKit and CartFlows. As someone who has spent countless hours testing and using tools like these, I’ve handpicked this comparison to help you decide which one suits your business needs better.
Whether you’re looking to scale your eCommerce store, streamline your checkout process, or create high-converting funnels, this guide has you covered. Let’s dive in!
Table of Contents:
What Is FunnelKit?
What Is CartFlows?
Features Comparison: FunnelKit vs CartFlows
Pricing Breakdown
Reviews and User Feedback
Pros and Cons of FunnelKit and CartFlows
Final Verdict: Which One Should You Choose?
Frequently Asked Questions (FAQs)
What Is FunnelKit?
FunnelKit, formerly known as WooFunnels, is a WordPress plugin designed to create high-converting sales funnels, one-click upsells, and optimized checkout pages.
This tool integrates seamlessly with WooCommerce, allowing online store owners to design funnels tailored to their specific audience.
Key Features of FunnelKit:
Drag-and-drop funnel builder.
Pre-designed templates for sales pages, checkout pages, and upsells.
Smart order bumps and one-click upsells.
Built-in A/B testing tools.
Advanced analytics and reporting.
What Is CartFlows?

CartFlows is another powerful WordPress plugin designed to help businesses create seamless sales funnels. It’s known for its user-friendly interface and strong integration with WooCommerce.
CartFlows makes it easy to build funnels that boost conversions and simplify the checkout process for your customers.
Key Features of CartFlows:
Funnel templates for various industries.
Customizable checkout pages.
Upsell and downsell features.
Integration with popular page builders like Elementor and Divi.
Real-time analytics for funnel performance.
Features Comparison: FunnelKit vs CartFlows
Funnel Design and Customization:
FunnelKit: Offers a robust drag-and-drop builder with more detailed customization options. Its pre-designed templates are perfect for beginners and advanced users.
CartFlows: Provides an intuitive interface with simpler customization. While its templates are great, they may not be as diverse as FunnelKit’s.
Upsells and Downsells:
FunnelKit: Features advanced one-click upsells and order bumps that are easy to set up.
CartFlows: Excels in offering both upsell and downsell options, with a strong focus on simplicity.
Page Builder Compatibility:
FunnelKit: Works well with popular page builders like Elementor, Divi, and Gutenberg.
CartFlows: Also supports Elementor, Divi, and other major page builders, making customization seamless.
Analytics and Tracking:
FunnelKit: Provides detailed insights into funnel performance, including conversion rates, traffic, and revenue.
CartFlows: Focuses more on basic analytics, which may be sufficient for smaller businesses.
Pricing Breakdown: FunnelKit vs CartFlows
FunnelKit Pricing:
Starter Plan: $99/year — Basic funnel creation and essential features.
Professional Plan: $199/year — Includes advanced analytics, upsell/downsell, and A/B testing.
Enterprise Plan: $299/year — All features, priority support, and unlimited funnels.
CartFlows Pricing:
CartFlows Free: Free — Limited features with basic funnel-building capabilities.
CartFlows Pro: $299/year — Full access to upsells, downsells, premium templates, and advanced analytics.
Reviews and User Feedback - Cartflows or FunnelKit
FunnelKit Reviews:
Google Reviews: 4.8/5
Pros: Advanced customization, A/B testing, and a large variety of templates.
Cons: Slight learning curve for beginners.
CartFlows Reviews:
Google Reviews: 4.6/5
Pros: Easy to use, great for basic funnel-building needs, and excellent customer support.
Cons: Limited advanced features compared to FunnelKit.
Pros and Cons of FunnelKit and CartFlows
FunnelKit:
Pros:
Highly customizable templates.
Advanced analytics and reporting tools.
Perfect for large-scale eCommerce stores.
Cons:
More expensive than CartFlows.
Requires some experience for optimal use.
CartFlows:
Pros:
User-friendly interface.
Affordable for small businesses.
Excellent upsell and downsell capabilities.
Cons:
Fewer customization options.
Limited advanced features.
Final Verdict: Which One Should You Choose?
Both FunnelKit and CartFlows are excellent funnel builders, but your choice depends on your needs.
If you need advanced customization and detailed analytics, go for FunnelKit.
If you’re a beginner or running a smaller business, CartFlows is a great starting point.
Both tools are unique, so I advise you to try the one that aligns with your business goals.
Frequently Asked Questions (FAQs) Around CartFlows vs FunnelKit
1. Is FunnelKit better than CartFlows?
FunnelKit is better for advanced users who need more features and customization. However, CartFlows is ideal for beginners and small businesses looking for simplicity.
2. Can I use both FunnelKit and CartFlows?
Yes, you can install both plugins, but it’s best to focus on one to avoid conflicts and streamline your workflow.
3. What’s the difference in pricing between FunnelKit and CartFlows?
FunnelKit’s starter plan is $99/year, while CartFlows Pro is $299/year. FunnelKit offers more flexibility in pricing tiers, catering to various business sizes.
4. Which tool has better templates?
FunnelKit offers a wider variety of templates with more advanced designs, while CartFlows focuses on simplicity and ease of use.
5. Can I get discounts for FunnelKit or CartFlows?
Discounts are often available during promotions. Be sure to check their official websites or use my affiliate links for exclusive offers.
Begin Your Online Carting Journey with CartFlows or FunnelKit
FunnelKit and CartFlows both offer powerful tools to build and optimize sales funnels for your WordPress site.
If you’re ready to create high-converting funnels, try either FunnelKit or CartFlows today using the links below. Your choice depends on your business size and goals, but both options can significantly boost your online success!
For more guides like this, subscribe to IBI Foundry’s newsletter and stay updated on tools to grow your business.
Simon Taki Zaku,
Founder, CEO, IbiFoundry.com.ng



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